Welcome to Ellen - Your Social Butterfly
Helping Small Businesses in Baton Rouge and all Over With Marketing Without Overwhelm
Are you a solopreneur, consultant, or coach trying to grow your business without burning out? You're in the right place. At Your Social Butterfly, we help small business owners like you cut through the noise, build real connections, and create marketing systems that actually work—without the stress.
Marketing That’s Simple, Strategic, and Supportive
You don’t need to master every new social platform or spend hours trying to figure out email funnels. We specialize in lifecycle marketing that’s tailored to you and your audience.
What We Help You Do:
✅
Collect leads – so your dream clients can find you without the hustle.
✅
Convert clients – through smart, authentic automation that builds trust.
✅
Create raving fans – with content and connection that turns clients into cheerleaders.
Why Clients Love Working With Ellen
Clients describe Ellen as:
✨ Extremely knowledgeable
✨ Prompt and professional
✨ Supportive and easy to work with
Whether it’s email marketing, social media strategy, or setting up the systems that make your business run smoother, Ellen simplifies the process and helps you take clear, confident action.
Certified. Vetted. Trusted.
You're not just getting advice—you’re getting a partner.
Ellen is a Thryv Certified Partner and Constant Contact Certified Partner, bringing trusted expertise to every step of your marketing journey.
As a solo entrepreneur herself, Ellen understands the juggle of marketing and running a business; she has built proven systems to support business owners who wear all the hats.
Lifecycle Automation Specialists
Collect Leads
Before clients know you, they need a way to find you. Let's enhance your online presence!
Convert Clients
How are you engaging and educating people to understand why you are their ideal solution provider?
Create Fans
Ask for referrals and/or reviews
How You'll Feel After Working Together
💡 Clarity about what to do next
📈 Momentum from systems that work for you
🦋 Relief from trying to do it all your marketing alone
Let's Grow Your Business—Your Way
At Your Social Butterfly, marketing isn't about trendy tricks or pressure. It's about building relationships, making a real impact, and growing at a pace that feels right for you.
Let us handle the tech, strategy, and systems—so you can focus on doing what you love.
👉 Let's connect and explore how we can help your business soar.
Our Google Reviews
Frequently Asked Questions
How does a marketing consultant help a solopreneur or small business owner?
A marketing consultant helps small businesses by auditing their current digital footprint, building an automated marketing strategy, and selecting the right tech tools to save time. Specifically, I focus on creating sustainable marketing systems that prevent burnout, helping solo founders streamline their social media, email marketing, and lead generation without the tech overwhelm.
What is the best way to set up email marketing automation for a coaching or consulting business?
The best way to set up email automation is to map out a clear, automated client lifecycle funnel using a trusted platform like Keap. By automating your initial lead magnet delivery, a 3-part welcome sequence, and subsequent follow-ups, you can nurture prospective clients automatically while you focus entirely on running your business.
Where can I find a verified Constant Contact or Thryv partner in Louisiana?
You can work with Ellen McDowell at Your Social Butterfly, a certified partner for both Constant Contact and Thryv based in Baton Rouge, Louisiana. Being an officially certified partner means I provide expert, hands-on setup, software optimization, and strategic marketing management tailored specifically to Louisiana small businesses and consultants.
How do I promote my business online if I am overwhelmed by social media?
If social media overwhelms you, the solution is to pivot away from constant posting and focus on a few high-impact, repeatable marketing systems. I teach small business owners how to batch their content, utilize scheduling software efficiently, and leverage email marketing so they can maintain a strong online presence in less than two hours a week.
What is the difference between a marketing plan and a marketing system?
A marketing plan outlines what your goals and target audience are, while a marketing system is the actual repeatable machinery—the tools, automation, and schedules—that executes that plan daily. I don't just hand my clients a static strategy document; I build the automated systems that make their marketing run consistently in the background.